Built to earn recognition, demand attention, and create the kind of loyalty that spreads without you asking
We are a branding agency that builds identities from the inside out. Strategy, visual language, voice, and the system that holds it all together. For founders and teams across New York, London, Münster and globally who are serious about standing out.
Before we talk solutions
The brand stayed behind
The product evolved. The company moved. The brand is still where you were three years ago.
Nothing looks the same twice
Different visuals on every deck. Colours that shift by designer. Each small gap quietly adds up.
The brand can't speak for itself
The homepage buries the lead. Every intro starts from scratch because nothing is doing the work for you.
They look better, you are better
Your product is stronger. They just look like they're not. In B2B, perception opens the door.
A brand is the story people tell about you when you are not in the room. We make sure it is the right one. Built on strategy, expressed through identity, and consistent across every touchpoint
Our partners share their vision for how they want people to think, feel, and act, and we transform that into brand identities rooted in deep market insight and creative excellence.
Strategy
Brand strategy that gives every decision a foundation. We uncover your unique positioning, define your brand personality, and build the framework that keeps everything consistent.
Identity
Brand identity that works everywhere. Logo design, color systems, typography, and visual language built to be immediately recognizable from a phone screen to a billboard.
Voice
Your brand's voice is how it thinks out loud. We develop your tone, personality, and messaging framework so every word you put out sounds consistent, human, and unmistakably you.
Activation
A brand only works if it is applied consistently. We deliver brand guidelines and assets your team can use independently, across every digital and physical touchpoint, without needing us in the room.
Built for founders and teams that can't wait
Senior-only team
Every branding decision comes from people who have built hundreds of identities. Faster decisions, fewer mistakes, no one learning on your budget.
Go to market in 14 days
We take two weeks. The speed comes from doing this enough times to know exactly what works and cut everything that does not. One standard done fast.
You're in every decision
You are in the room at every major milestone. Strategy direction, concept review, refinement. Every decision explained before it is made. No surprises.
One team, everything after
The same team that builds your brand can build your website, your product, and everything that follows. No rebriefing a new agency.
What changes
after the Sprint
Stand out
A sharp brand does the qualifying before you get on the call. The right clients recognise you faster. The wrong ones filter themselves out.
Raise faster
Investors judge the team before they read the deck. A brand that looks deliberate signals that the people behind it are too.
Scale further
Expanding to a new segment, city, or channel is a different kind of pressure. A consistent brand travels. A patched-together one doesn't.
"Niklas and the 90five team are the difference: charismatic, caring, and hands-on at every step, they pour themselves into each project and it shows."
Founder at SM Academy
Germany
How we build brands in 14 days
Questions we get a lot
Contact us
For founders and teams who needs a site that performs, not just impresses. Not sure if we are a fit? Tell us what you are building and we'll find out.
